Ross Shafer

Keynote: Monday, April 23  - 8:45am to 10:00am

Ross Shafer grew up in the Pacific Northwest and graduated from the University of Puget Sound in Tacoma, Washington where he studied business management and played varsity football (linebacker). After college, he took a job as a training manager for a department store (Yard Birds) and was able to save $10,000. He took that money and launched his life as an entrepreneur. His first venture was as the owner/manager of America's only Stereo and Pet Shop in the small town of Puyallup, Washington (population 5,000 at the time).

Today, Ross is one of the most sought after Keynote speakers and seminar leaders on the subjects of Customer Empathy, Personal Motivation, and Business Relevance. The father of two grown sons, Adam and Ryan, he lives in Denver, Colorado with his wife Leah and their daughter Lauren.

Are You Still Relevant?

Remaining Relevant (to your customers and team members) is the ONLY way to substantially grow your organization during a recovery. If you're relevant, you can take market share away from your competition. But it won't be easy. You will have to accelerate your "A" Game to earn that market share. And, you will have to re-double your efforts to retain the base you already have. 

Ross unveils inspiring case studies that span the landscape of retail, manufacturing, B2B, construction, and healthcare. He describes what it will take for your organization to reap incredible rewards during "The Recovery."

Key Take-Aways:

• Why It's Critical To Stay Relevant
• How to effectively engage the new "on demand" customer
• How to generate tiny innovations that produce explosive returns
• Accountability is a Major Growth Engine